About Me
I have over 7 years of experience in product where I've scaled B2C platforms to millions of users, specializing in fintech, SaaS, and health tech. I am passionate about designing intuitive user experiences and leveraging AI to solve high-impact problems. I also founded CaliQuests, a sustainable travel company. I'm currently working on improving consumer awareness of the impact travelers have on their environment, and planting a tree for every customer who uses Caliquests.com and giving 5% of profits to wildfire relief charities in California.
Portfolio
Free Plan Launch at Hemlane
Led the launch of a Free Plan that increased new user signups by 43%, implemented new paywalls, and drove self-serve upgrades for Hemlane’s property management platform.
Currency Converter Tool
Designed and led the development of a currency conversion selector for international users on priceless.com.
Checkout Flow Redesign
Led the initiative to redesign the platform checkout flow and implement a new guest checkout feature.
Cali Quests Travel Website
Developed an adventure travel website offering customized road-trips, group trips, and a travel blog.
Contact Me
407-405-3428